Core Analytics Coverage
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Sales & Revenue Analytics: Revenue trends (MoM / YoY growth), SKU-level performance and contribution, channel comparison (Amazon, Noon, DTC, retailers), and price elasticity plus discount impact.
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Profitability & Unit Economics: Contribution margin by SKU, impact of marketplace fees/logistics/ads/returns, break-even analysis per product and channel, and true net profit vs. topline revenue.
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Inventory & Supply Chain Analytics: Sell-through rates, out-of-stock (OOS) risk and lost sales estimation, replenishment planning and forecasting, and dead stock/aging inventory analysis.
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Marketing & Advertising Analytics: ROAS, TACoS, and ACoS tracking, campaign and keyword performance, attribution analysis, and budget-efficiency recommendations.
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Customer & Market Insights: Conversion rate analysis, Buy Box and share-of-voice tracking, review sentiment and return reasons, and competitive benchmarking.
Advisory Layer (Where the Real Value Is)
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Strategic Decision Support: SKU rationalization (what to scale, fix, or kill), pricing and promotion strategy, marketplace expansion or consolidation advice, and launch/relaunch playbooks.
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Operational Advisory: Marketplace compliance and performance health, root-cause analysis for account issues, process optimization for catalog/ads/logistics, and SOPs plus dashboards for internal teams.
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Growth & Risk Management: Sustainable scaling plans, margin-protection strategies, dependency risk reduction (over-reliance on one platform), and data-backed negotiation support with marketplaces.
Deliverables
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Custom Dashboards: Weekly / monthly dashboards tailored to your needs.
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Executive Summary: Clear actions and priorities (not just charts).
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KPI Frameworks: KPIs tailored to your business model and goals.
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Ongoing Advisory Calls: Regular calls with actionable next steps.
Core Analytics Coverage
-
Sales & Revenue Analytics: Revenue trends (MoM / YoY growth), SKU-level performance and contribution, channel comparison (Amazon, Noon, DTC, retailers), and price elasticity plus discount impact.
-
Profitability & Unit Economics: Contribution margin by SKU, impact of marketplace fees/logistics/ads/returns, break-even analysis per product and channel, and true net profit vs. topline revenue.
-
Inventory & Supply Chain Analytics: Sell-through rates, out-of-stock (OOS) risk and lost sales estimation, replenishment planning and forecasting, and dead stock/aging inventory analysis.
-
Marketing & Advertising Analytics: ROAS, TACoS, and ACoS tracking, campaign and keyword performance, attribution analysis, and budget-efficiency recommendations.
-
Customer & Market Insights: Conversion rate analysis, Buy Box and share-of-voice tracking, review sentiment and return reasons, and competitive benchmarking.
Advisory Layer (Where the Real Value Is)
-
Strategic Decision Support: SKU rationalization (what to scale, fix, or kill), pricing and promotion strategy, marketplace expansion or consolidation advice, and launch/relaunch playbooks.
-
Operational Advisory: Marketplace compliance and performance health, root-cause analysis for account issues, process optimization for catalog/ads/logistics, and SOPs plus dashboards for internal teams.
-
Growth & Risk Management: Sustainable scaling plans, margin-protection strategies, dependency risk reduction (over-reliance on one platform), and data-backed negotiation support with marketplaces.
Deliverables
-
Custom Dashboards: Weekly / monthly dashboards tailored to your needs.
-
Executive Summary: Clear actions and priorities (not just charts).
-
KPI Frameworks: KPIs tailored to your business model and goals.
-
Ongoing Advisory Calls: Regular calls with actionable next steps.